Instagram is launching a New Feature called REELS to overcome the Chinese app TikTok. Instagram Reels lets you make 15-sec music mix videos like TikTok. This feature is similar to the TikTok, allows you to record video clip from the huge catalog of music and share on stories.
Facebook CEO said that In India, TikTok has gone ahead of Instagram. He further mentioned that TikTok looks like the explore feature of Instagram. According to the vice president of Instagram, “The best way to succeed is to know who you are and what you represent”. TikTok users are increasing day by day and to beat it developers has launched Reels.
Just like Instagram users will be able to make short video clips, add music from the huge catalog and share on stories. Users can borrow the music from another person’s video just like TikTok.
“Reels” is currently launched in Brazil. But soon will be available worldwide on both platforms iOS and Android.
“Instagram” VS “TikTok”
SocialMedia apps are facing very high competition against the Chinese popular app TikTok. Therefore trying to overcome this app. Adding Reels clearly show that this feature has launched to fight back against TikTok.
“Facebook” VS “TikTok”
Last Year In November Facebook quietly launched a stand-alone app called “Lasso” to compete with TikTok. Lasso is only available in the US for now. On Lasso, users can record themselves dancing and doing pranks with music like on TikTok.
On the other hand Developer of TikTok plans to invest $1Billion in India knowing that Government of India plans to ban TikTok.